120 Years of Rolls-Royce
- Partner Rolls-Royce Enthusiasts’ Club
- Sector Culture and lifestyle
- Expertise Publishing | Film | Digital | Events
- Partner
- Rolls-Royce Enthusiasts’ Club
- Sector
- Expertise
- Publishing | Film | Digital | Events
The Rolls-Royce Enthusiasts’ Club, or RREC as its known, is one of the oldest and most prestigious dedicated-marque car clubs in the world. Founded in 1957, the club has a global presence, with thousands of members in its 36 sections spanning Europe, North America, Africa, Asia and Australasia.
The Rolls-Royce Enthusiasts’ Club, or RREC as its known, is one of the oldest and most prestigious dedicated-marque car clubs in the world. Founded in 1957, the club has a global presence, with thousands of members in its 36 sections spanning Europe, North America, Africa, Asia and Australasia.
To mark the 120th anniversary of Charles Rolls and Henry Royce establishing what would soon become the most famous name in luxury motoring, we produced a commemorative campaign including a book, film and website. This was launched at a gala event in the ballroom at Grosvenor House hotel in London’s Mayfair.
Celebrating the past, present and future of the “world’s best car”, the project’s content ranged from rare archival material to innovative new models. Stories about the people, places and pioneering automobiles behind the Rolls-Royce name were contributed by the likes of Ray Massey, one of the most respected motoring correspondents in the industry, resulting in a high-quality campaign befitting of the luxury marque.
Celebrating the past, present and future of the “world’s best car”, the project’s content ranged from rare archival material to innovative new models. Stories about the people, places and pioneering automobiles behind the Rolls-Royce name were contributed by the likes of Ray Massey, one of the most respected motoring correspondents in the industry, resulting in a high-quality campaign befitting of the luxury marque.
